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“Contradictio in opinionibus”: The Swiss public’s attitudes and beliefs about antibiotics and antibiotic resistance
One of the actors involved in the growing risk of antibiotic resistance is the general public. Its perceptions and decisions (i.e., its mental models) regarding antibiotics and antibiotic resistance determine how much ...
Development of targeted communication strategies to promote prudent antibiotic usage: needs assessment among the public
Background: Public behaviour is a crucial factor to reduce the risk of antibiotic resistance. A better understanding of the public‘s attitudes, knowledge and beliefs regarding antibiotics and antibiotic resistance is ...
Differences in risk perception between hazards and between individuals
How people think about a hazard often deviates from experts’ assessment of its probability and severity. The aim of this chapter is to clarify how people perceive risks. We thereby focus on two important research lines: ...