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dc.contributor.authorWozniak, Thomas
dc.contributor.authorSchaffner, Dorothea
dc.contributor.authorStanoevska-Slabeva, Katarina
dc.contributor.authorLenz-Kesekamp, Vera
dc.date.accessioned2018-12-04T20:41:46Z
dc.date.available2018-12-04T20:41:46Z
dc.date.issued2018-04
dc.identifier.doihttps://doi.org/10.1007/s40558-017-0101-8
dc.identifier.urihttp://hdl.handle.net/11654/26786
dc.description.abstractAs online activities increasingly shift to mobile devices, organizations especially in tourism must understand which factors drive and inhibit mobile consumer behaviour, if they want to remain competitive. Thus, this paper analyses the effects of psychological factors on mobile consumer behaviour. Drawing on multiple established theories, four psychological factors are identified: (1) smartphone self-efficacy, (2) mobile-specific innovativeness, (3) mobile users’ information privacy concerns, and (4) personal attachment to smartphone. Using a structural equation modeling approach with a large-scale consumer sample, the effects of these factors on two fundamental types of mobile consumer behaviour are analysed: behaviour along the mobile customer journey and consumers’ willingness to disclose personal data in return for personalized mobile experiences. The results confirm the relevance of the identified factors for mobile consumer behaviour. These findings have several implications for the design and management of mobile touch points in tourism.
dc.language.isoen
dc.relation.ispartofInformation Technology & Tourism
dc.accessRightsAnonymous
dc.subjectMobile consumer behaviour
dc.subjectMobile customer journey
dc.subjectMobile touch points
dc.titlePsychological antecedents of mobile consumer behaviour and implications for customer journeys in tourism
dc.type01 - Zeitschriftenartikel, Journalartikel oder Magazin
dc.volume18
dc.issue1-4
dc.audienceScience
fhnw.publicationStatePublished
fhnw.ReviewTypeAnonymous ex ante peer review of a complete publication
fhnw.InventedHereNo
fhnw.PublishedSwitzerlandNo
fhnw.pagination85–112
fhnw.IsStudentsWorkno
fhnw.publicationOnlineJa


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