Online Marketing Concept for Binkert Medien AG
Type
11 - Studentische Arbeit
Primary target group
Sonstige
Created while belonging to FHNW?
Yes
Zusammenfassung
Specialist publishers are forced to react to the immensely increasing online offerings, which make their print revenues decrease tremendously. New solutions have to be carried out in order to survive in this business and successfully entering the online publication business seems to unavoidable. (Beitrag ist nur für FHNW Mitarbeitende sichtbar)