Joller, Romy2023-12-222023-12-222019https://irf.fhnw.ch/handle/11654/40696230 members which are specialists in floor covering, home textiles and bedding belong to the group. The aim of this paper is to develop an action plan complementing the company’s current communication activities with common and modern practices from the industry.en330 - Wirtschaft11 - Studentische Arbeit