Karrica, DavidHefti, JonasRawyler, JuliaStolz, Nina2023-12-222023-12-222023https://irf.fhnw.ch/handle/11654/41827As existing research on corporate longevity primarily focuses on large organizations and solely on countries other than Switzerland, this project work aims to lay the foundation for more in-depth research in identifying the success factors enabling long-standing small and medium enterprises (SMEs) in Switzerland to adapt continually to changing conditions. Furthermore, it intends to describe what they do differently compared to their less successful peers.en330 - Wirtschaft11 - Studentische Arbeit