Frei, TamaraRychen, Marc2023-12-222023-12-222022https://irf.fhnw.ch/handle/11654/41483The market leader for salty snacks, Zweifel Pomy-Chips AG, is strongly represented in the Swiss hospitality market. However, Zweifel products are currently rarely present in the upscale gastronomy (luxury hotels and fine dining restaurants), and the company is unsure about the potential these segments bear. Thus, this bachelor thesis aims to explore which snacking products and services, are of importance for managers in the two above-mentioned segments.en330 - Wirtschaft11 - Studentische Arbeit