Eisenbart, BarbaraKirch, JohannesGómez Chova, LuisLópez Martínez, AugustínCandel Torres, Ignacio2024-04-182024-04-182019978-84-09-08619-110.21125/inted.2019.1553https://irf.fhnw.ch/handle/11654/42386Since information is increasingly digitalized, digital innovation combines a physical solution with a digital aspect. The concept of digital innovation includes three types of innovation – product and process innovation as well as business model innovation. Our paper shows how students developed innovative solutions for real-life business problems through applying technologies of Augmented Reality (AR) or Virtual Reality (VR) in a Master course on digital innovation. Contributions explored the possible role of these digital technologies and developed new types of business solutions, which were evaluated regarding innovativeness and usefulness. For the project work, diverse student teams were built considering a mixture of nationality, gender, age, and educational background in order to foster different perspectives and enhance team results. Concluding our paper, results of a four-step learning evaluation process and its learnings are shown. Possible course adaptions and future research directions are discusen330 - Wirtschaft04B - Beitrag Konferenzschrift6404-6412