Uhl, AxelSteiger, Christoph2015-10-052015-10-052014-12-01http://hdl.handle.net/11654/9035If you think that digitally enabled innovation ist not for your company or that you should only be a follower in this trend, it would be best to think about it twice, and learn how industry incumbents are redefining their value propositions.en-UK330 - Wirtschaft005 - Computer Programmierung, Programme und Daten01B - Beitrag in Magazin oder Zeitung39-49