Vitacco, JacquelineInglese, Terry2024-04-042024-04-042021https://irf.fhnw.ch/handle/11654/43089The business communication curriculum often conceptualizes "audience" as an abstract discourse community. Employers on the other hand expect business-school graduates to produce person-centered writing. To bridge the gap, we compared student submissions for a contextualized writing assignment before and after instructor intervention using text analysis methods and multiple reviewers.en330 - Wirtschaft06 - Präsentation