Corporate Blogging - A Weblog Concept for Basel Tourismus
Type
11 - Studentische Arbeit
Primary target group
Sonstige
Created while belonging to FHNW?
Yes
Zusammenfassung
Charisma and individual contact with customers illustrate the ÒinvisibleÓ flair of the feel-good factor of a destination. A weblog offers an authentic opportunity for a tourism-related company to foster these beneficial factors by offering a personal platform which is highly trusted by its users. (Beitrag ist nur für FHNW Mitarbeitende sichtbar)