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Netzreport 06: Informatik in Schweizer KMU - Die Bedeutung der Informatik in KMU und anderen Schweizer Organisationen
(Netzmedien AG und Fachhochschule Nordwestschweiz FHNW, Institut für angewandte Betriebsökonomie (IAB), 2006)
In fast täglichen Auseinandersetzungen in der Fachpresse streiten sich Experten, welchen Stellenwert die Informationstechnik (IT) in Unternehmen bis heute erlangt hat. Dabei stehen sich oft zwei Meinungen diametral gegenüber. ...
05 - Forschungs- oder Arbeitsbericht
The Importance of ICT: An Empirical Study in Swiss SMEs
(2006)
Proceedings of the 19th International Bled eConference on eValues
The following paper presents results from a longitudinal study about the importance and use of information and communication technology in Swiss small and medium-sized companies. In an empirical survey, 989 questionnaires ...
04B - Beitrag Konferenzschrift
The Personalization Map, An Application-Oriented Overview of Personalization Functions
(GITO, 2006-06-22)
Customer Interaction and Customer Integration
Personalization is an interdisciplinary topic that has been discussed in the literature of marketing and information systems as well as in other research areas. In this paper we present findings from a longitudinal research ...
04 - Beitrag Sammelband oder Konferenzschrift
Personalization Beyond Recommender Systems
(Springer, 2006)
IFIP International Federation for Information Processing
Personalization is an interdisciplinary topic that has been discussed in the literature of marketing and information systems as well as in other research areas. In this paper we present findings from a longitudinal research ...
04B - Beitrag Konferenzschrift
Classification of Personalization Functions for E-Commerce Applications
(2006)
CollECTeR 2006 Workshop Conference Proceedings
Personalization is an interdisciplinary topic that has been discussed in the literature of marketing and information systems as well as in other research areas. In this paper we present findings from a longitudinal research ...
04B - Beitrag Konferenzschrift
Legal Requirements for the Personalization of Commercial Internet Applications in Europe
(2006)
Journal of Organizational Computing and Electronic Commerce (JOCEC)
Most e-commerce applications require the collection and storing of information about customers. As a consequence, the performed transactions involve legal issues. For three years, the authors have been involved in a project ...
01 - Zeitschriftenartikel, Journalartikel oder Magazin