Auflistung nach Autor:in "Bertini, Lukas"

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Financial Advisor
(Hochschule für Wirtschaft FHNW, 2020) Bertini, Lukas; Hinkelmann, Knut
In the last few years, the number of issued credit cards did rise rapidly. There are many convenient advantages, such as being able to buy online or to pay contactless with card or with phone. Even for payments of small amounts in the stores it is quite common today that customers use their credit card to pay (Graf & Hänsli, 2013). However, all the convenient advantages, such as being able to pay contactless, customers tend to overspend when using credit cards as their main payment method (Norvilitis et al., 2006). Several factors are influencing the customer when using credit cards. These factors have been researched extensively as elaborated in chapter 2. This thesis investigates what functions need to be integrated within a financial advisory application in order to prevent customers from overspending. The main focus is on functions based on the principles of competition and cooperation. These principles already seem to work in the fitness tracker industry in order to motivate people to get better results (Vaughan, 2016). Thus, functions of a financial advisory application based on these principles may help customers to better prevent overspending and stick to their budgets....
11 - Studentische Arbeit