Auflistung nach Autor:in "Singh, Janko"

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Gamification: How to develop a brand experience in the B2B environment
(Hochschule für Wirtschaft FHNW, 2021) Bapst, Marvin; Zürcher, Melissa; Trovatelli, Dario; Singh, Janko; Nohl, Sandro; Perrett, Pieter Jan; Swisslog, Buchs
The client wished to differentiate itself in the logistics and warehouse automation industry by implementing gamification as part of their marketing communication strategy which already included brand awareness and user involvement. The overarching objective of this project was for the client to be perceived by its target audience as a smart, innovative and technology-driven provider. To achieve this the project was expected to develop a use case or application specifically tailored to the client's target audience and based on current academic and practice-relevant findings.
11 - Studentische Arbeit
Qualitative Assessment of the Market Attractiveness and Capacity for Revolutionary Software Solutions in the DACH Region’s Forestry
(Hochschule für Wirtschaft FHNW, 2022) Singh, Janko; Vujacic, Marko; Haverals, Jacqueline
Contemporary web applications enable significantly shorter processing times by cutting administrative and operational costs while also boosting corporate effectiveness. Nevertheless, implementations of modern SaaS solutions are still considered emerging. Therefore, the aim of this thesis is to provide an accurate, informative, objective, and valuable assessment of the marketability and potential for SaaS solutions in the DACH region’s forestry industry.
11 - Studentische Arbeit