Ehrenthal, Joachim

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Joachim
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Joachim Ehrenthal

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  • Publikation
    Recommendations for conducting service-dominant logic based research
    (Springer, 2019) Ehrenthal, Joachim; Gruen, Thomas W.; Hofstetter, Joerg S.; Dornberger, Rolf [in: New trends in business information systems and technology. Digital innovation and digital business transformation]
    While Service-Dominant logic (SDL) has been the basis for research publications in many journals, anecdotal evidence suggests that there is growing resistance to using SDL because some reviewers consider it to be unviable for rigorous research. As a remedy, researchers, editors, and reviewers are in need for clear criteria on what makes good quality SDL research. Our study aims to address this problem, and it examines how SDL has been successfully and unsuccessfully used in research—including methods, processes, and approaches to apply & integrate SDL in research studies—in order to determine a set of quality criteria for researchers and practitioners to better use and benefit from SDL.
    04A - Beitrag Sammelband