Dornberger, Rolf
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Dornberger, Rolf
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- PublikationLeadership in the age of artificial intelligence - Exploring links and implications in internationally operating insurance companies(Springer, 08.07.2020) Richter, Sarah-Louise; Resch, Dörte; Dornberger, Rolf [in: New trends in business information systems and technology. Digital innovation and digital business transformation]This study examines the effect of artificial intelligence (AI) on leadership in internationally operating insurance companies. Because insurance is a model example of a data-intensive industry, companies are already applying AI-powered technology and searching for opportunities for further use. However, any important step in automation may trigger a leadership shift and a research gap has been identified in the development of leadership positions in insurance companies confronted with the use of AI. Specifically, the objective is to investigate how leadership could change due to the introduction of AI as an example of digitalization. For this study within an interpretive paradigm, qualitative data were collected in 19 semi-structured interviews, with interviewees representing five insurance companies headquartered in Western Europe. The findings suggest that the use of AI and its implications for leadership are closely linked to the underlying structures of the industry, which has led to the existing leadership discourse and organizational metaphor in the first place. The implications of AI, in turn, depend on the leadership discourse and existing structures. Thus, if AI is used only in accordance with the current discourse, the implications for leadership are minimal. Therefore, it can be concluded that the use of AI-powered software itself is unlikely to trigger change in leadership. Nevertheless, AI holds significant potential for insurers. For example, AI could support the insurer’s core competencies, and connect companies with broader ecosystems and customer communities.04A - Beitrag Sammelband
- PublikationPrototype-based research on immersive virtual reality and on self-replicating robots(Springer, 2018) Dornberger, Rolf; Korkut, Safak; Lutz, Jonas; Berga, Janina; Jäger, Janine; Dornberger, Rolf [in: Business information systems and technology 4.0. New trends in the age of digital change]This chapter presents our recent research in the field of virtual reality (VR) and self-replicating robots. The unifying approach lies in the research philosophy of using consumer market gadgets, mostly developed for the gaming and entertainment business, in order to design and implement research prototypes. With the prototypes, our research aims to better understand real-world problems and derive practice-oriented solutions for them. In the field of VR, these prototypes are dedicated to identifying new business-relevant use cases in order to provide an additional benefit for business and society. A wide range of examples, such as claustrophobia treatment, financial data analysis, gesture control and voice navigation are discussed. In the field of robotics, the idea of self-replicating robots governs particular research questions. Here, the focus is on using model prototypes enriched with artificial intelligence for indoor navigation, computer vision and machine learning. Finally, the prototype-based research approach using gadgets to produce results is discussed.04A - Beitrag Sammelband