Thorrold, Craig

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Thorrold
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Craig
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Thorrold, Craig

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20162
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Institut: Bachelor of Science ×

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    Publikation
    When cultures combine: leveraging intercultural resources in cross-border collaborations
    (18.08.2016) Thorrold, Craig
    The dominant paradigm in the field of intercultural communication sees interculturality as a cost factor. This presentation provides a critique of the dominant paradigm and describes ways in which interculturality can be conceptualized and leveraged as a resource.
    06 - Präsentation
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    Publikation
    When Cultures Combine: Leveraging Intercultural Resources in Cross-Border Collaborations
    (IEEE, 2016) Thorrold, Craig; Ma, Tao [in: IEEE 2016 International Conference on Management Science and Engineering: 23rd Annual Conference : Proceedings]
    The theoretical elaboration of the possibility of cultures combining, rather than colliding, means that cultural difference has come to be perceived as not only a risk but also a resource that can be leveraged by applying the principles of diversity management. In this way, the practical challenge of cross-border collaboration can be seen in positive terms, as the task of identifying and exploiting intercultural and contextual complementarities towards the achievement of organizational goals.
    04B - Beitrag Konferenzschrift