Meyer, Rolf
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Publikation
Der TT-BMI Design Sprint Ansatz zur Initiierung von Geschäftsmodellinnovationen für Nachhaltigkeit mit Studierenden und KMUs
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Publikation
Sustainable business model innovation for society 5.0. Towards a collaborative, inter- and transdisciplinary approach with students and organizations
Digital transformation and sustainability are but two developments in a society 5.0 that challenge businesses to rethink their business models. Sustainable business model innovation should enable companies to operate within planetary boundaries while ensuring their long-term success. Following a design-based approach, this action-oriented research addresses how higher education institutions can offer educational initiatives that strengthen students’ and organizations’ capabilities for sustainable business model innovation. This paper confirms and addresses the need for more research on collaborative, inter- and transdisciplinary educational approaches for sustainable business model innovation with students and organizations.