Value-Based Pricing in B2B Markets as a Contributor to Differentiation: How can a value-based pricing strategy effectively and successfully be implemented in a global industrial market?

dc.contributor.authorWölfli Rebecca, Anne-Frédérique
dc.contributor.mentorLombriser, Roman
dc.date.accessioned2023-12-22T15:42:23Z
dc.date.available2023-12-22T15:42:23Z
dc.date.issued2018
dc.identifier.urihttps://irf.fhnw.ch/handle/11654/40052
dc.language.isoen
dc.publisherHochschule für Wirtschaft FHNW
dc.spatialOlten
dc.subject.ddc330 - Wirtschaft
dc.titleValue-Based Pricing in B2B Markets as a Contributor to Differentiation: How can a value-based pricing strategy effectively and successfully be implemented in a global industrial market?
dc.type11 - Studentische Arbeit
dspace.entity.typePublication
fhnw.InventedHereYes
fhnw.PublishedSwitzerlandYes
fhnw.StudentsWorkTypeMaster
fhnw.affiliation.hochschuleHochschule für Wirtschaft FHNWde_CH
fhnw.affiliation.institutMaster of Science
relation.isMentorOfPublication2a9069f6-dde8-437d-9554-f17f025a96a7
relation.isMentorOfPublication.latestForDiscovery2a9069f6-dde8-437d-9554-f17f025a96a7
Dateien
Sammlung
Master of Science