Topic modeling as a strategy of inquiry in organizational research: a tutorial with an application example on organizational culture

dc.contributor.authorSchmiedel, Theresa
dc.contributor.authorMüller, Oliver
dc.contributor.authorBrocke, Jan vom
dc.date.accessioned2024-03-13T11:24:46Z
dc.date.available2024-03-13T11:24:46Z
dc.date.issued2019
dc.description.abstractResearch has emphasized the limitations of qualitative and quantitative approaches to studying organizational phenomena. For example, in-depth interviews are resource-intensive, while questionnaires with closed-ended questions can only measure predefined constructs. With the recent availability of large textual data sets and increased computational power, text mining has become an attractive method that has the potential to mitigate some of these limitations. Thus, we suggest applying topic modeling, a specific text mining technique, as a new and complementary strategy of inquiry to study organizational phenomena. In particular, we outline the potentials of structural topic modeling for organizational research and provide a step-by-step tutorial on how to apply it. Our application example builds on 428,492 reviews of Fortune 500 companies from the online platform Glassdoor, on which employees can evaluate organizations. We demonstrate how structural topic models allow to inductively identify topics that matter to employees and quantify their relationship with employees’ perception of organizational culture. We discuss the advantages and limitations of topic modeling as a research method and outline how future research can apply the technique to study organizational phenomena.
dc.identifier.doi10.1177/1094428118773858
dc.identifier.issn1552-7425
dc.identifier.issn1094-4281
dc.identifier.urihttps://irf.fhnw.ch/handle/11654/42339
dc.issue4
dc.language.isoen
dc.publisherSAGE
dc.relation.ispartofOrganizational Research Methods
dc.subject.ddc330 - Wirtschaft
dc.titleTopic modeling as a strategy of inquiry in organizational research: a tutorial with an application example on organizational culture
dc.type01A - Beitrag in wissenschaftlicher Zeitschrift
dc.volume22
dspace.entity.typePublication
fhnw.InventedHereYes
fhnw.ReviewTypeAnonymous ex ante peer review of a complete publication
fhnw.affiliation.hochschuleHochschule für Wirtschaft FHNWde_CH
fhnw.affiliation.institutInstitut für Wirtschaftsinformatikde_CH
fhnw.openAccessCategoryClosed
fhnw.pagination941-968
fhnw.publicationStatePublished
relation.isAuthorOfPublication692ff2f4-8d8e-4134-a00e-98288a802f92
relation.isAuthorOfPublication.latestForDiscovery692ff2f4-8d8e-4134-a00e-98288a802f92
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