HR Information Platform: Identify new Business Possibilities Trough a Prototype of an Information Platform for Small and Medium-sized Companies to Provide Relevant HR Information, Specifically on Recruitment
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Autor:innen
Autor:in (Körperschaft)
Publikationsdatum
2020
Typ der Arbeit
Master
Studiengang
Sammlung
Typ
11 - Studentische Arbeit
Herausgeber:innen
Herausgeber:in (Körperschaft)
Betreuer:in
Übergeordnetes Werk
Themenheft
DOI der Originalpublikation
Link
Reihe / Serie
Reihennummer
Jahrgang / Band
Ausgabe / Nummer
Seiten / Dauer
Patentnummer
Verlag / Herausgebende Institution
Hochschule für Wirtschaft FHNW
Verlagsort / Veranstaltungsort
Olten
Auflage
Version
Programmiersprache
Abtretungsempfänger:in
Praxispartner:in/Auftraggeber:in
Zusammenfassung
SME are the backbone of the Swiss economy. Most enterprises in Switzerland have less than 50 employees, and many of them do not have their own HR department. But these companies are facing HR challenges as well. Without trained personnel, these challenges are hard to solve for SME. This master thesis verified these challenges and tested, whether a market opportunity for the digital provision of HR information is existing. The goal of the thesis was to identify a market opportunity for an HR information platform and to provide Swiss SME with practical knowledge to tackle their challenges by themselves. With the design thinking methodology, one iteration was conducted, and a prototype was designed to test customer feedback for a first evaluation of the market potential and a potential business model. The findings reveal that Swiss SMEs have challenges regarding HR. The most challenging topic is recruiting. To verify if an HR information platform supports Swiss SME recruiting content is provided onto a prototype. Regarding this specific content, it can be said that there are added value and demand. The structure of the recruiting information is a mixture of articles and step-by-step guide. Consumers of the information could make use of the information with this representation....
Schlagwörter
Fachgebiet (DDC)
Veranstaltung
Startdatum der Ausstellung
Enddatum der Ausstellung
Startdatum der Konferenz
Enddatum der Konferenz
Datum der letzten Prüfung
ISBN
ISSN
Sprache
Englisch
Während FHNW Zugehörigkeit erstellt
Ja
Zukunftsfelder FHNW
Publikationsstatus
Begutachtung
Open Access-Status
Lizenz
Zitation
Jutzi, F. (2020). HR Information Platform: Identify new Business Possibilities Trough a Prototype of an Information Platform for Small and Medium-sized Companies to Provide Relevant HR Information, Specifically on Recruitment [Hochschule für Wirtschaft FHNW]. https://irf.fhnw.ch/handle/11654/40407