Marketing
| dc.accessRights | Anonymous | |
| dc.audience | Sonstige | |
| dc.contributor.author | Bellone, Veronika | |
| dc.contributor.editor | Schaufelbühl, Karl | |
| dc.contributor.editor | Hugentobler, Walter | |
| dc.contributor.editor | Blattner, Matthias | |
| dc.date.accessioned | 2015-10-05T15:42:37Z | |
| dc.date.available | 2015-10-05T15:42:37Z | |
| dc.date.issued | 2007 | |
| dc.identifier.isbn | 978-3-8252-8370-4 | |
| dc.identifier.uri | http://hdl.handle.net/11654/9695 | |
| dc.identifier.uri | https://doi.org/10.26041/fhnw-3309 | |
| dc.language.iso | de_CH | |
| dc.publisher | UTB/Orell Füssli | |
| dc.relation.ispartof | Betriebswirtschaftslehre für Bachelor | |
| dc.spatial | Zürich | |
| dc.subject.ddc | 330 - Wirtschaft | |
| dc.title | Marketing | |
| dc.type | 04A - Beitrag Sammelband | |
| dspace.entity.type | Publication | |
| fhnw.InventedHere | unbekannt | |
| fhnw.ReviewType | No peer review | |
| fhnw.affiliation.hochschule | Hochschule für Wirtschaft | de_CH |
| fhnw.affiliation.institut | International | de_CH |
| fhnw.pagination | 129-208 | |
| fhnw.publicationState | Published | |
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| relation.isAuthorOfPublication.latestForDiscovery | 64a50a32-88ff-4b07-bd2e-2b608ec000b2 | |
| relation.isEditorOfPublication | 92235368-c8f7-4c03-b69b-de97ebb70125 | |
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