AI adoption framework for Swiss SME Hotels to promote their competitive advantage
dc.contributor.author | López, Rudy A. Varela | |
dc.contributor.mentor | Hinkelmann, Knut | |
dc.date.accessioned | 2025-04-30T07:27:18Z | |
dc.date.issued | 2024 | |
dc.description.abstract | With a special focus on urban hotels, this thesis aims to bridge the gap in AI adoption by developing a comprehensive framework tailored to the specific needs of Swiss SME hotels. | |
dc.identifier.uri | https://irf.fhnw.ch/handle/11654/51121 | |
dc.language.iso | en | |
dc.publisher | Hochschule für Wirtschaft FHNW | |
dc.spatial | Olten | |
dc.subject.ddc | 330 - Wirtschaft | |
dc.title | AI adoption framework for Swiss SME Hotels to promote their competitive advantage | |
dc.type | 11 - Studentische Arbeit | |
dspace.entity.type | Publication | |
fhnw.InventedHere | Yes | |
fhnw.StudentsWorkType | Master | |
fhnw.affiliation.hochschule | Hochschule für Wirtschaft FHNW | de_CH |
fhnw.affiliation.institut | Master of Science | de_CH |
relation.isMentorOfPublication | 6898bec4-c71c-491e-b5f8-2b1cba9cfa00 | |
relation.isMentorOfPublication.latestForDiscovery | 6898bec4-c71c-491e-b5f8-2b1cba9cfa00 |