Innovation management at Swiss Post. Case Study
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[PDF: Applied method of inner company innovation management at Swiss Post]
Autor:innen
Autor:in (Körperschaft)
Publikationsdatum
08.01.2013
Typ der Arbeit
Master
Studiengang
Sammlung
Typ
11 - Studentische Arbeit
Herausgeber:innen
Herausgeber:in (Körperschaft)
Betreuer:in
Übergeordnetes Werk
Themenheft
DOI der Originalpublikation
Link
Reihe / Serie
Reihennummer
Jahrgang / Band
Ausgabe / Nummer
Seiten / Dauer
Patentnummer
Verlag / Herausgebende Institution
University of Applied Sciences and Arts Northwestern Switzerland FHNW, School of Business
Verlagsort / Veranstaltungsort
Olten
Auflage
Version
Programmiersprache
Abtretungsempfänger:in
Praxispartner:in/Auftraggeber:in
Zusammenfassung
This thesis documents the business implementation of the top-down and bottom-up approaches to drive innovation at Swiss Post, compared against the latest theories.
Swiss Post distinguishes between bottom-up and top-down innovation. Top-down innovation is an initiative or campaign as a question or request towards a group of experts. This group can be all employees or a selected committee of internal or external individuals.
By the example of the case at Swiss Post, tools, methodologies and strategic implementation are explained.
Bottom-up approaches are initiated by internal personnel or departments. This is for the continuous improvement process as well as for the radical innovation process. A web based tool called PostIdea is used to describe and gather ideas. Ideas, if incremental, reach an expert of a particular field to take care, if radical, they are passed to an innovation manager.
Top-down and bottom-up innovation are let through a stage-gate process. Once accepted into the process, CHF 50’000 are available to initialy develop a business idea. Through a stage-gate processes, juries judge the ideas upon expertise.
Innovation management is situated within corporate human resources but reports directly to the CEO. It has a budget available of 1.5‰ of the corporations annual turnover. Innovation management at Swiss Post provides tools and methodology to drive innovation but doesn’t act as a R&D department but can start initiatives.
Schlagwörter
Swiss Post, Innovation Management, Inner company innovation management
Fachgebiet (DDC)
647 - Management öffentliche Verwaltung
Veranstaltung
Startdatum der Ausstellung
Enddatum der Ausstellung
Startdatum der Konferenz
Enddatum der Konferenz
Datum der letzten Prüfung
ISBN
ISSN
Sprache
Englisch
Während FHNW Zugehörigkeit erstellt
Ja
Publikationsstatus
Unveröffentlicht
Begutachtung
Keine Begutachtung
Open Access-Status
Lizenz
Zitation
MEISTERR, Oliverr, 2013. Innovation management at Swiss Post. Case Study. Olten: University of Applied Sciences and Arts Northwestern Switzerland FHNW, School of Business. Verfügbar unter: https://doi.org/10.26041/fhnw-934