Proceedings of CollECTeR Europe 2006.
02 - Monographie
The CollECTeR series of conferences (http://www.collecter.org/) was established to link research centres at universities to form a basis for collaborative research in Electronic Commerce. Conference Topic 2006: Collaborative BusinessThe ?networked economy? challenges organizations to consider the use of Collaborative Business, namely the combined deployment of groupware and e-business infrastructures. Mobile computing technology and collaboration support have reached a level that makes a seamless integration of communications and data processing economically feasible. This constitutes our notion of Collaborative Business: the timely bundling of communication, coordination, and collaboration activities.The focus of CollECTeR Europe 2006 is on new forms of Customer Relationship Management (CRM) ? including mobile CRM ? that cover the whole value chain and use new working modes.
Verlag / Hrsg. Institution
University of Applied Sciences Northwestern Switzerland, Institute for Business Economics, Basel, Switzerland
Verlagsort / Veranstaltungsort