Auflistung nach Autor:in "Heri, Deborah"
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Publikation The Value Proposition Canvas and Journey of univativ Schweiz AG’s Customers(Hochschule für Wirtschaft FHNW, 2021) Kipfer, Nieleti; Heri, Deborah; Fuduric, Nikolina; univativ Schweiz AG, ZürichThe researchers approached the client, working as a staffing agent, as they recognized a discrepancy in their communication strategy. The researchers quickly realized that there was a more pressing opportunity. For this reason, the focus shifted to understand the client's target group and to propose an adequate communication approach.11 - Studentische Arbeit