Auflistung nach Autor:in "Isaías, Pedro"

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    Publikation
    Changing Attitudes of Retailers Towards Cross-channel Commerce and its Success Factors: a Longitudinal Study
    (IADIS Press, 2017) Leimstoll, Uwe; Wölfle, Ralf; Kommers, Piet; Isaías, Pedro [in: Proceedings of the 15th International Conference on e-Society, Budapest, Hungary, 10 – 12 April, 2017]
    Cross-channel commerce concepts are increasingly being implemented and are almost universally accepted as a panacea for many current retail problems. In practice, however, these concepts are extremely complex and the question arises as to whether and under which conditions multichannel concepts can be successful. This paper shows how retailers assess the trend towards multichannel concepts and how their attitude has changed over the last years. Further, current success factors for cross-channel commerce are derived. The opinions of leading industry experts in Switzerland serve as a qualitative empirical basis. In contrast to previous years, the experts have estimated the cross-channel concepts as a whole to be successful since 2014. The analysis results further show that the success factors described in the literature so far have to be supplemented by two further factors: the density of physical stores with simultaneous scaling of the online channel and a transformation in management and organization. These results and experiences from Switzerland might help retailers who think of expanding their traditional business into the online channel or the other way round.
    04B - Beitrag Konferenzschrift
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    Publikation
    Educational approaches to address fake news. Preliminary insights from a systematic review
    (International Assn for Development of the Information Society (IADIS), 2020) Eisemann, Christoph; Pimmer, Christoph; Sampson, Demetrios G.; Ifenthaler, Dirk; Isaías, Pedro [in: 17th International Conference on Cognition and Exploratory Learning in Digital Age (CELDA 2020)]
    Fake and false news, an unfortunate hallmark of today’s information society, have serious political and societal consequences. Little systematic knowledge is available about effective learning, teaching and awareness-raising strategies that help users in addressing fake news. This study reports preliminary results from a systematic literature review aimed at systematising different approaches and determining their effectiveness. Three main approaches emerged in the analysis: Firstly, the findings suggest that strategies to correct existing misconceptions caused by fake news have limited effectiveness and can be even counterproductive, particularly for polarising topics. Secondly, the evidence on the effectiveness of training on fake news detection methods is encouraging but inconclusive. Thirdly, despite the common perception that fake news detection needs to be linked to an understanding of the economic, ideological and cultural dimensions of media systems, the few empirical studies found in this area did little to support this claim. A tentative conclusion from these findings is the need to integrate education on false news and training on fake news detection strategies in educational programmes as early as children’s media consumption starts.
    04B - Beitrag Konferenzschrift
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    Publikation
    Fake News Resilience through Online Games? Tentative Findings from a Randomized Controlled Trial in Higher Education
    (IADIS Press, 2021) Eisemann, Christoph; Pimmer, Christoph; Mateescu, Magdalena; Demetrios, G. Sampson; Ifenthaler, Dirk; Isaías, Pedro [in: Proceedings of the IADIS International Conference Cognition and Exploratory Learning in the Digital Age 2020]
    Learners’ cognitive abilities to assess the credibility of information in digital spaces are a relevant part of 21st century skills. Emerging evidence suggests that gamification could be a suitable approach for learners to develop these skills independently of their educational level. This study examined two popular online fake news games in a higher education setting using a randomized controlled trial. 72 students were randomly assigned to one of two games. Their ability to classify news, i.e. to distinguish fake news from correct news, was tested before and after playing the game. The results from multiple regression analysis suggest that there was only a very modest increase in participants’ news classification abilities in one game and no improvement in the other game. Contrary to some prior literature, these preliminary findings provide no evidence for the use of gamification in developing students’ fake news resilience in higher education contexts and they call for more nuanced education and gamification approaches.
    04B - Beitrag Konferenzschrift
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    Publikation
    Maturity analysis assess the capability of an organization to innovate
    (IADIS, 2020) Adam, Marc; Peter, Marco; Gatziu Grivas, Stella; Nunes Baptista, Miguel; Isaías, Pedro; Powell, Philip; Bontchev, Boyan [in: IADIS International Conference Information Systems 2020]
    Globalization creates a highly competitive environment for organizations. To be successful in this environment in the long term, organizations need the capability to innovate and produce ongoing innovations. However, many organizations do struggle to do so despite their innovation efforts. Therefore, it is important to determine the factors of a company’s innovation capability. This research paper answers the question of how a method should be designed in order to assess an organization’s capability to innovate. To answer this question, extensive literature research on the topics of innovation, existing innovation models, and organizational behavior, as well as expert interviews with people from different industries, were conducted. Thus, this paper follows a design science strategywith a qualitative approach. The analysis of the literature showed that several factors determine the innovation capability of an organization. However, existing models sometimes focus on a single factor or contain several factors, which are not described sufficiently. Furthermore, the possibility for organizations to assess themselves using the models is largely missing. Based on the data from the literature and the interviews, a maturity assessment, consisting of a model of seven dimensions and 27 indicators, and a corresponding questionnaire to assess these indicators, was developed. The research findings suggest that the developed maturity assessment with its Organizational Innovation Capability model is a suitable and comprehensive method that can be used to support organizations by assessing their current innovation capability in order to define the necessary further measures. This research argues that the additional dimensions and indicators are needed in order to provide a comprehensive overview of the innovation capability maturity of an organization. Further, the experts emphasized the value of creating awareness within an organization and providing a good foundation for further discussions and actions by means of the maturity assessment.
    04B - Beitrag Konferenzschrift