Auflistung nach Autor:in "Lukic, Aleksa"

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Kino Onik - Creative Website
(Hochschule für Wirtschaft FHNW, 2023) Allemann, Matthias; Buga, Kiril; Hoenen, Leandro; Lukic, Aleksa; Varkonyi, Sven; Schlick, Sandra; Kino Vision GmbH, Oensingen
The movie theatre business has radically changed in the last decade. Challenges like the late coronavirus, energy crises, and the rapidly growing streaming business have had a substantial financial impact on the cinema industry. This has left cinemas in an uncertain position. They try to adapt to this new landscape while also dealing with changes in consumer behavior and potential strategies for adapting to this new reality. The project aims to provide cinema owner Mr. Riesen with an innovative website, as the previous web presence did not attract the customers' attention as expected.
11 - Studentische Arbeit
nag informatik: Unleashing The Digital Ready Clock (DRC)
(Hochschule für Wirtschaft FHNW, 2023) Lukic, Aleksa; Eisenbart, Barbara; nag informatik ag, Basel
The DRC emerges as a transformative tool, offering businesses promising avenues in digital transformation. However, potential obstacles could impede its seamless integration and adoption. DRC needs a well-defined marketing and financing strategy for optimal positioning. Challenges lie in securing full board support, demanding a robust business case to showcase its strategic potential as well as further development of unique selling propositions to enhance DRC's persuasiveness. Insights from the consulting team and interviews underscore these challenges.
11 - Studentische Arbeit