Auflistung nach Autor:in "Signer, Pascale"

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    Publikation
    Social Media communication strategy
    (Hochschule für Wirtschaft FHNW, 2018) Signer, Pascale; Jacob, Christine; ReTake GmbH, Zurich
    ReTake GmbH is missing a structured communciation plan for their Facebook page. As a result postings are done randomly and with no background analysis on their followers. This leads to a very low interaction rate. This although the founders of ReTake GmbH took several hours to shape the posts and schedule them.
    11 - Studentische Arbeit