Ehrenthal, Joachim
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Service Dominant-Logic als Forschungsmethode
2023, Ehrenthal, Joachim, Gruen, Thomas W., Hofstetter, Joerg S., Dornberger, Rolf
Im digitalen Zeitalter wetteifern die Unternehmen darum, wie gut ihr Service die Bedürfnisse der Kundschaft erfüllt und Probleme löst. Sie intera- gieren dafür mit immer mehr Akteuren, um ihr Versprechen zu erfüllen. Ein für die Forschung in dieser „neuen“ Welt besonders geeigneter Ansatz ist die Service- Dominant Logic (SDL). Es gibt jedoch keine Leitlinien oder einen allgemein aner- kannten Rahmen für die systematische Durchführung von Forschungsarbeiten zur und mit der SDL. Um diese Lücke zu schließen, wird in diesem Kapitel der Einsatz der SDL in der Forschung untersucht und analysiert. Es gibt Empfehlungen für die Durchführung von SDL in der Forschung und schlägt einen Organisationsrahmen für angewandte Forschungsumgebungen und darüber hinaus vor.
Recommendations for conducting service-dominant logic based research
2019, Ehrenthal, Joachim, Gruen, Thomas W., Hofstetter, Joerg S., Dornberger, Rolf
While Service-Dominant logic (SDL) has been the basis for research publications in many journals, anecdotal evidence suggests that there is growing resistance to using SDL because some reviewers consider it to be unviable for rigorous research. As a remedy, researchers, editors, and reviewers are in need for clear criteria on what makes good quality SDL research. Our study aims to address this problem, and it examines how SDL has been successfully and unsuccessfully used in research—including methods, processes, and approaches to apply & integrate SDL in research studies—in order to determine a set of quality criteria for researchers and practitioners to better use and benefit from SDL.
Quantum computing in supply chain management state of the art and research directions
2022, Gachnang, Phillip, Ehrenthal, Joachim, Hanne, Thomas, Dornberger, Rolf
Quantum computing is the most promising computational advance of the coming decade for solving the most challenging problems in supply chain management and logistics. This paper reviews the state-of-the-art of quantum computing and provides directions for future research. First, general concepts relevant to quantum computers and quantum computing are introduced. Second, the dominating quantum technologies are presented. Third, the quantum industry is analyzed, and recent applications in different fields of supply chain management and logistics are illustrated. Fourth, directions for future research are given. We hope this review to educate and inspire the use of quantum computing in the fields of optimization, artificial intelligence, and machine learning for supply chain and logistics.
Recommendations for conducting service-dominant logic research
2020, Ehrenthal, Joachim, Gruen, Thomas W., Hofstetter, Joerg S., Dornberger, Rolf
In the digital age, companies compete on how well their service meets customer needs and solves customer problems, interacting with ever more actors to fulfill their promise. A well-suited mid-range theory to conduct research in this “new” world is service-dominant (S-D) logic. However, there are no guidelines or a commonly agreed framework for systematically conducting S-D logic research. To fill this gap, this chapter reviews and analyzes the use of S-D logic in research. It provides recommendations for conducting S-D logic in research and proposes an organizing framework for applied research settings and beyond.