Grieder, Hermann

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Hermann
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Hermann Grieder

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Digital ecosystem. How companies can achieve a sustainable competitiveness in the future and the digital age

2019, Grieder, Hermann, Schwaferts, Dino, Verkuil, Arie Hans, Hinkelmann, Knut, Aeschbacher, Marc

Companies today are still highly influenced by the management theories of the indus-trial age. To be successful in the future companies need to become part of digital eco-systems where partners and customers will be co-creators. Customers and employees’ expectations are changing, and managers need to re-evaluate traditional management methods to enable companies to successfully transition into the digital era. During the transition, we will see a change from sociotechnical systems to transitional constructs that enable co-creation and collaboration. Digital Arenas will allow companies to create value outside of their industry by collaborating with other companies through APIs; this will give rise to new business models everywhere.