Development Potential in the Automation of Sales Force Processes at Ch. Margot & Cie SA
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Authors
Author (Corporation)
Publication date
2020
Typ of student thesis
Bachelor
Course of study
Collections
Type
11 - Student thesis
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Supervisor
Parent work
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DOI of the original publication
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Series
Series number
Volume
Issue / Number
Pages / Duration
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Publisher / Publishing institution
Hochschule für Wirtschaft FHNW
Place of publication / Event location
Brugg-Windisch
Edition
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Abstract
The contracting party, one of the leading wholesalers in Switzerland, decided at the end of 2019 that various internal processes should be revised and redefined by Q1 of the following year. COVID-19 forced the revision of the current process structure to be put on-hold which is why this thesis had the intention to revise specific operations. Particularly, in the area of customer management and customer communication, potential for development and the extent to which these processes could be automated or digitised, was identified.
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Subject (DDC)
330 - Wirtschaft
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Language
English
Created during FHNW affiliation
Yes
Strategic action fields FHNW
Publication status
Review
Open access category
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Citation
PFISTER, Xenia Selina Carmen, 2020. Development Potential in the Automation of Sales Force Processes at Ch. Margot & Cie SA. Brugg-Windisch: Hochschule für Wirtschaft FHNW. Verfügbar unter: https://irf.fhnw.ch/handle/11654/40763