Foundation of Company and Product Launch
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Authors
Author (Corporation)
Publication date
2018
Typ of student thesis
Bachelor
Course of study
Collections
Type
11 - Student thesis
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Parent work
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DOI of the original publication
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Series
Series number
Volume
Issue / Number
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Publisher / Publishing institution
Hochschule für Wirtschaft FHNW
Place of publication / Event location
Brugg-Windisch
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Abstract
Funding a company should be a clear and efficient process that encourages potential entrepreneurs to take risks in order to achieve their vision. However, receiving early-stage funding, in particular seed money, for a company is a cumbersome and lengthy process. Traditional ways of funding are inefficient, slow and place heavy burdens on entrepreneurs. While the widespread adoption of the new technologies has eased the pain, financing itself is still processed by traditional institutions such as banks. The aim of this Bachelor thesis is to tackle this issue by positioning the so-called Initial Coin Offerings as a viable alternative to traditional ways of funding.
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Subject (DDC)
330 - Wirtschaft
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Language
English
Created during FHNW affiliation
Yes
Strategic action fields FHNW
Publication status
Review
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Citation
WUNDERLIN, Kim und Cyrille WETTER, 2018. Foundation of Company and Product Launch. Brugg-Windisch: Hochschule für Wirtschaft FHNW. Verfügbar unter: https://irf.fhnw.ch/handle/11654/41322