The Participatory Electronic Product Catalog: Supporting Customer Collaboration in E-Commerce Applications
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Authors
Schubert, Petra
Author (Corporation)
Publication date
2000
Typ of student thesis
Course of study
Collections
Type
01A - Journal article
Editors
Editor (Corporation)
Supervisor
Parent work
Electronic Markets
Special issue
DOI of the original publication
Link
Series
Series number
Volume
2000
Issue / Number
Pages / Duration
229-236
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Place of publication / Event location
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Abstract
As increasing numbers of consumers use the Internet as a geographically and temporally distributed interactive, multimedia platform to conduct business, new strategic considerations dictate that E-Commerce Applications afford coordination and collaboration mechanisms. These coordination mechanisms are vital to leverage subgroup preferences and exploit the intelligence embedded in prior transaction histories and experiences. To provide such vital pathways, systems must support the notion of Virtual Communities of Buyers as they cultivate the process of a collective awareness. Virtual Communities of Buyers and Seller Offerings can be merged in a single locus, the electronic product catalog (EPC). To coordinate the buyers, the EPC can usefully be extended as a Participatory Product Catalog (PEP) - which combines aspects of product information and community building into a common approach for a modern business medium.
Keywords
E-Business, E-Commerce
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Language
English
Created during FHNW affiliation
Unknown
Strategic action fields FHNW
Publication status
Published
Review
No peer review
Open access category
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Citation
Schubert, P. (2000). The Participatory Electronic Product Catalog: Supporting Customer Collaboration in E-Commerce Applications. Electronic Markets, 2000, 229–236. https://doi.org/10.26041/fhnw-2941