The Value Proposition Canvas and Journey of univativ Schweiz AG’s Customers

dc.contributor.authorKipfer, Nieleti
dc.contributor.authorHeri, Deborah
dc.contributor.mentorFuduric, Nikolina
dc.contributor.partnerunivativ Schweiz AG, Zürich
dc.date.accessioned2023-12-22T16:30:22Z
dc.date.available2023-12-22T16:30:22Z
dc.date.issued2021
dc.description.abstractThe researchers approached the client, working as a staffing agent, as they recognized a discrepancy in their communication strategy. The researchers quickly realized that there was a more pressing opportunity. For this reason, the focus shifted to understand the client's target group and to propose an adequate communication approach.
dc.identifier.urihttps://irf.fhnw.ch/handle/11654/41100
dc.language.isoen
dc.publisherHochschule für Wirtschaft FHNW
dc.spatialOlten
dc.subject.ddc330 - Wirtschaft
dc.titleThe Value Proposition Canvas and Journey of univativ Schweiz AG’s Customers
dc.type11 - Studentische Arbeit
dspace.entity.typePublication
fhnw.InventedHereYes
fhnw.PublishedSwitzerlandYes
fhnw.StudentsWorkTypeBachelor
fhnw.affiliation.hochschuleHochschule für Wirtschaft FHNWde_CH
fhnw.affiliation.institutBachelor of Science
relation.isMentorOfPublicationb4a8873f-1bb5-472f-821e-e0caee0fae83
relation.isMentorOfPublication.latestForDiscoveryb4a8873f-1bb5-472f-821e-e0caee0fae83
Dateien