Define strategy for the corporate communication approach

Abstract

Improving internal communication is a long journey and cannot be implemented within 6 months. In this sense, the project serves as a foundation for continuous improvement. Effective internal communication is essential for efficiently achieving business goals by communicating expectations and coordinating work. At the client, information is currently distributed through multiple channels, resulting in employees feeling overwhelmed and important information not reaching the intended audience. To address these issues, a pilot project was conducted.