Attracting women to professorial positions: the role of occupational branding

dc.contributor.authorResch, Dörte
dc.contributor.authorGermann, Barbara
dc.date.accessioned2024-06-21T09:06:37Z
dc.date.available2024-06-21T09:06:37Z
dc.date.issued2024-06-13
dc.description.abstractThe presentation has addressed the question how the occupation of a professor at a university of applied sciences can be rebranded in a way that it is attractive for all genders.
dc.description.urihttps://gversity-2020.eu/final-conference.html
dc.eventG-Versity Conference “Gender Diversity Across Europe – Devising Solutions from Interdisciplinary & Intersectoral Perspectives”
dc.event.end2024-06-14
dc.event.start2024-06-12
dc.identifier.urihttps://irf.fhnw.ch/handle/11654/46242
dc.language.isoen
dc.relationDozent*innen FH: Geschlechterintegratives Branding umsetzen, 2021-01-01
dc.spatialBern
dc.subjectbranding
dc.subjectleaky pipeline
dc.subjectdiversity
dc.subject.ddc150 - Psychologie
dc.titleAttracting women to professorial positions: the role of occupational branding
dc.type06 - Präsentation
dspace.entity.typePublication
fhnw.InventedHereYes
fhnw.ReviewTypeAnonymous ex ante peer review of an abstract
fhnw.affiliation.hochschuleHochschule für Angewandte Psychologie FHNWde_CH
fhnw.affiliation.institutInstitut für Kooperationsforschung und -entwicklungde_CH
relation.isAuthorOfPublication19f22d4e-1b98-486d-9935-f3923c0f75d7
relation.isAuthorOfPublication0104fb2f-e7d4-4431-8eb7-c3d8ffeeaf31
relation.isAuthorOfPublication.latestForDiscovery19f22d4e-1b98-486d-9935-f3923c0f75d7
relation.isProjectOfPublication7782d435-2f44-4533-88af-f0c5e1d8c60e
relation.isProjectOfPublication.latestForDiscovery7782d435-2f44-4533-88af-f0c5e1d8c60e
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