Development of a Social Media Concept for an Internet of Things (IoT) company
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Authors
Author (Corporation)
Publication date
2021
Typ of student thesis
Bachelor
Course of study
Collections
Type
11 - Student thesis
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Hochschule für Wirtschaft FHNW
Place of publication / Event location
Basel
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Assignee
Practice partner / Client
Valenco GmbH - Cital, Kaiseraugst
Abstract
Valenco GmbH - Cital creates and produces IoT based sensors. Their goal is to have a social media marketing strategy to reach potential customers further and market their products to business customers.
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Language
English
Created during FHNW affiliation
Yes
Strategic action fields FHNW
Publication status
Review
Open access category
License
Citation
Marending, N. (2021). Development of a Social Media Concept for an Internet of Things (IoT) company [Hochschule für Wirtschaft FHNW]. https://irf.fhnw.ch/handle/11654/41245