Ontology-based visualization for business model design

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Autor:in (Körperschaft)
Publikationsdatum
2020
Typ der Arbeit
Studiengang
Typ
04B - Beitrag Konferenzschrift
Herausgeber:in (Körperschaft)
Betreuer:in
Übergeordnetes Werk
The Practice of Enterprise Modeling. 13th IFIP Working Conference, PoEM 2020, Riga, Latvia, November 25-27, 2020. Proceedings
Themenheft
Link
Reihe / Serie
Lecture notes in business information processing
Reihennummer
400
Jahrgang / Band
Ausgabe / Nummer
Seiten / Dauer
244-258
Patentnummer
Verlag / Herausgebende Institution
Springer
Verlagsort / Veranstaltungsort
Cham
Auflage
Version
Programmiersprache
Abtretungsempfänger:in
Praxispartner:in/Auftraggeber:in
Zusammenfassung
The goal of this paper is to demonstrate the feasibility of combining visualization and reasoning for business model design by combining the machine-interpretability of ontologies with a further development of the widely accepted business modeling tool, the Business Model Canvas (BMC). Since ontologies are a machine-interpretable representation of enterprise knowledge and thus, not very adequate for human interpretation, we present a tool that combines the graphical and human interpretable representation of BMC with a business model ontology. The tool connects a business model with reusable data and interoperability to other intelligent business information systems so that additional functionalities are made possible, such as a comparison between business models. This research follows the design science strategy with a qualitative approach by applying literature research, expert interviews, and desk research. The developed AOAME4BMC tool consists of the frontend, a graphical web-based representation of an enhanced BMC, a web service for the data exchange with the backend, and a speci c ontology for the machine-interpretable representation of a business model. The results suggest that the developed tool AOAME4BMC supports the suitability of an ontology-based representation for business model design.
Schlagwörter
Fachgebiet (DDC)
330 - Wirtschaft
Projekt
Veranstaltung
13th IFIP WG 8.1 Working Conference on the Practice of Enterprise Modeling (PoEM 2020)
Startdatum der Ausstellung
Enddatum der Ausstellung
Startdatum der Konferenz
25.11.2020
Enddatum der Konferenz
27.11.2020
Datum der letzten Prüfung
ISBN
978-3-030-63478-0
978-3-030-63479-7
ISSN
Sprache
Englisch
Während FHNW Zugehörigkeit erstellt
Ja
Publikationsstatus
Veröffentlicht
Begutachtung
Peer-Review der ganzen Publikation
Open Access-Status
Closed
Lizenz
Zitation
PETER, Marco, Devid MONTECCHIARI, Knut HINKELMANN und Stella GATZIU GRIVAS, 2020. Ontology-based visualization for business model design. In: Jānis GRABIS und Dominik BORK (Hrsg.), The Practice of Enterprise Modeling. 13th IFIP Working Conference, PoEM 2020, Riga, Latvia, November 25-27, 2020. Proceedings. Cham: Springer. 2020. S. 244–258. Lecture notes in business information processing, 400. ISBN 978-3-030-63478-0. Verfügbar unter: https://irf.fhnw.ch/handle/11654/42804