Strategic Positioning Asgard Sport Academy
Loading...
Authors
Author (Corporation)
Publication date
2023
Typ of student thesis
Bachelor
Course of study
Collections
Type
11 - Student thesis
Editors
Editor (Corporation)
Supervisor
Parent work
Special issue
DOI of the original publication
Link
Series
Series number
Volume
Issue / Number
Pages / Duration
Patent number
Publisher / Publishing institution
Hochschule für Wirtschaft FHNW
Place of publication / Event location
Olten
Edition
Version
Programming language
Assignee
Practice partner / Client
Asgard Sport Academy, Oerlikon
Abstract
The idea for a new business venture has been developed, and the Asgard Sport Academy has already commenced its operations in the Oerlikon location. However, before moving forward, the founders recognize the importance of conducting specific research to gain a better understanding of the target market, competitors, customer demand, the unique selling proposition, and pricing strategies. Therefore, the aim is to conduct a market analysis regarding strategic positioning to differentiate the Asgard Sport Academy’s services from its competitors and establish a unique identity in the marketplace.
Keywords
Subject (DDC)
Event
Exhibition start date
Exhibition end date
Conference start date
Conference end date
Date of the last check
ISBN
ISSN
Language
English
Created during FHNW affiliation
Yes
Strategic action fields FHNW
Publication status
Review
Open access category
License
Citation
Knecht, P., & Furger, L. A. (2023). Strategic Positioning Asgard Sport Academy [Hochschule für Wirtschaft FHNW]. https://irf.fhnw.ch/handle/11654/42048