When outsiders step in: investigating the phenomenon of reputational support
Loading...
Authors
Author (Corporation)
Publication date
2024
Type of student thesis
Course of study
Type
01A - Journal article
Editors
Editor (Corporation)
Supervisor
Parent work
Administration & Society
Special issue
DOI of the original publication
Link
Series
Series number
Volume
56
Issue / Number
3
Pages / Duration
255-281
Patent number
Publisher / Publishing institution
SAGE
Place of publication / Event location
Edition
Version
Programming language
Assignee
Practice partner / Client
Abstract
This article introduces reputational support: when individuals who are not part of a public organization publicly explain or promote that organization. Whereas existing research focuses on organizations’ reputation management, reputational support highlights the relevance of unassociated actors’ behavior in organizations’ environment. Relying on social psychology insights, I explore an extreme case of the motivations behind reputational support and its perception and evaluation from the organization. Combining media content analysis and semi-structured interviews, I show that although helping the organization was not a primary motivation, employees perceived and appreciated reputational support. Thus, reputational support constitutes a valuable resource for organizations.
Keywords
Subject (DDC)
Event
Exhibition start date
Exhibition end date
Conference start date
Conference end date
Date of the last check
ISBN
ISSN
1552-3039
0095-3997
0095-3997
Language
English
Created during FHNW affiliation
No
Strategic action fields FHNW
Publication status
Published
Review
Peer review of the complete publication
Open access category
Closed
License
Citation
Künzler, J. (2024). When outsiders step in: investigating the phenomenon of reputational support. Administration & Society, 56(3), 255–281. https://doi.org/10.1177/00953997231226329