The impact of user-generated content on customer loyalty in food and beverages retail. An empirical study
| dc.contributor.author | Seiler, Roger | |
| dc.contributor.author | Beurer-Züllig, Bettina | |
| dc.contributor.author | Rozumowski, Anna | |
| dc.date.accessioned | 2024-03-21T08:35:59Z | |
| dc.date.available | 2024-03-21T08:35:59Z | |
| dc.date.issued | 2020 | |
| dc.description.abstract | ||
| dc.identifier.doi | 10.33423/jabe.v22i9.3666 | |
| dc.identifier.issn | 1499-691X | |
| dc.identifier.uri | https://irf.fhnw.ch/handle/11654/43276 | |
| dc.issue | 9 | |
| dc.language.iso | en | |
| dc.publisher | North American Business Press | |
| dc.relation.ispartof | Journal of Applied Business and Economics | |
| dc.subject.ddc | 330 - Wirtschaft | |
| dc.title | The impact of user-generated content on customer loyalty in food and beverages retail. An empirical study | |
| dc.type | 01A - Beitrag in wissenschaftlicher Zeitschrift | |
| dc.volume | 22 | |
| dspace.entity.type | Publication | |
| fhnw.InventedHere | No | |
| fhnw.ReviewType | Lectoring (ex ante) | |
| fhnw.affiliation.hochschule | Hochschule für Wirtschaft FHNW | de_CH |
| fhnw.affiliation.institut | Institut für Unternehmensführung | de_CH |
| fhnw.openAccessCategory | Closed | |
| fhnw.pagination | 37-45 | |
| fhnw.publicationState | Published | |
| relation.isAuthorOfPublication | ed348601-d275-4845-8739-486fb8d921db | |
| relation.isAuthorOfPublication.latestForDiscovery | ed348601-d275-4845-8739-486fb8d921db |
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