Content-Strategien für Social Media
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Authors
Author (Corporation)
Publication date
2018
Typ of student thesis
Course of study
Collections
Type
01B - Magazine or newspaper article
Editors
Editor (Corporation)
Supervisor
Parent work
Unternehmer Zeitung
Special issue
DOI of the original publication
Link
Series
Series number
Volume
Issue / Number
1/2
Pages / Duration
40
Patent number
Publisher / Publishing institution
Swiss Professional Media
Place of publication / Event location
Edition
Version
Programming language
Assignee
Practice partner / Client
Abstract
Digital Marketing: «Reduce to the max» könnte das Motto für Content-Management heissen, denn es zeichnet sich immer mehr ab, dass Content eine zentrale Rolle im digitalen Marketing einnimmt – aber auch kostenintensiv in der Erstellung ist.
Keywords
Social-Media-Framework, Content Automation, Publikations-Management, Content-Management
Subject (DDC)
Event
Exhibition start date
Exhibition end date
Conference start date
Conference end date
Date of the last check
ISBN
ISSN
1662-3649
Language
German
Created during FHNW affiliation
Yes
Strategic action fields FHNW
Publication status
Published
Review
Expert editing/editorial review
Open access category
License
Citation
Dalla Vecchia, M. (2018). Content-Strategien für Social Media. Unternehmer Zeitung, 1/2, 40. https://doi.org/10.26041/fhnw-1311