SQWISS! Business Model
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Authors
Author (Corporation)
Publication date
2022
Typ of student thesis
Bachelor
Course of study
Collections
Type
11 - Student thesis
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Publisher / Publishing institution
Hochschule für Wirtschaft FHNW
Place of publication / Event location
Brugg-Windisch
Edition
Version
Programming language
Assignee
Practice partner / Client
SQWISS!, Erstfeld
Abstract
The client’s business offers a technology enhanced tour guiding app for mobile devices. The business’ strategic alignment now calls for a new business model. The environment is not well researched, and it is difficult to find a good model that fulfills the client’s requirements: easy distribution of the mobile app, efficient processing of payments and the automation of business processes that have traditionally occupied much of the client’s time. Furthermore, the pricing of the product is a big question mark and finding the right pricing strategy has been included in the project goals.
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Language
English
Created during FHNW affiliation
Yes
Strategic action fields FHNW
Publication status
Review
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Citation
Trovatelli, D. (2022). SQWISS! Business Model [Hochschule für Wirtschaft FHNW]. https://irf.fhnw.ch/handle/11654/41490