Linking effectuation logic with business model innovation. An investigation in the context of Swiss startups
Lade...
Dateien
Autor:innen
Autor:in (Körperschaft)
Publikationsdatum
2023
Typ der Arbeit
Studiengang
Sammlung
Typ
04B - Beitrag Konferenzschrift
Herausgeber:innen
Herausgeber:in (Körperschaft)
Betreuer:in
Übergeordnetes Werk
Proceedings of the 18th European Conference on Innovation and Entrepreneurship
Themenheft
DOI der Originalpublikation
Link
Reihe / Serie
Reihennummer
18
Jahrgang / Band
1
Ausgabe / Nummer
Seiten / Dauer
435-443
Patentnummer
Verlag / Herausgebende Institution
Verlagsort / Veranstaltungsort
Porto
Auflage
Version
Programmiersprache
Abtretungsempfänger:in
Praxispartner:in/Auftraggeber:in
Zusammenfassung
Over the last decades, business model innovation and effectuation have been widely discussed in the literature. While effectuation represents a behavioural approach for entrepreneurs using available means for founding a start-up, business model innovation represents an approach to creating a business model with long-term competitive advantages. Designing a business model requires to focus on four dimensions: customer, value proposition, value chain and revenue mechanism. A business model innovation is referred to when an innovative characteristic can be attributed to two of the four dimensions. Both effectuation and business model innovation are valuable for entrepreneurs who are pursuing growth in dynamic and uncertain business environments. This paper elaborates on effectuation and its potential effects on business model innovation. The addressed research questions are: Is the effectuation logic a facilitating aspect of business model innovation? And to what extent do entrepreneurs apply effectuation logic and design innovative business models? The underlying data consists of business plans of 25 finalists of a Swiss innovation competition with more than 100 startups from different business sectors every year. First, the chosen sample is reviewed on the extent of the application of effectuation based on selected behavioural criteria. Second, the sample is analysed for evidence of business model innovation based on the above-mentioned business model dimensions and their innovative potential. Third, the link between the two approaches is highlighted to gain insights into the potential influence of the applied decision logic to develop innovative business models, thus providing an understanding of how entrepreneurs could leverage the advantages of effectuation in the context of innovating the business model. Further research will focus on examining critical success factors of entrepreneurial behaviour in the applied business model types and their correlations with business performance.
Schlagwörter
Fachgebiet (DDC)
330 - Wirtschaft
Veranstaltung
18th European Conference on Innovation and Entrepreneurship
Startdatum der Ausstellung
Enddatum der Ausstellung
Startdatum der Konferenz
21.09.2023
Enddatum der Konferenz
22.09.2023
Datum der letzten Prüfung
ISBN
978-1-914587-83-2
978-1-914587-82-5
978-1-914587-82-5
ISSN
Sprache
Englisch
Während FHNW Zugehörigkeit erstellt
Ja
Zukunftsfelder FHNW
Publikationsstatus
Veröffentlicht
Begutachtung
Peer-Review der ganzen Publikation
Open Access-Status
Diamond
Lizenz
Zitation
KABOUS, Laila, Andreas HINZ und Stefan PHILIPPI, 2023. Linking effectuation logic with business model innovation. An investigation in the context of Swiss startups. In: Fernando MOREIRA und Shital JAYANTILAL (Hrsg.), Proceedings of the 18th European Conference on Innovation and Entrepreneurship. Porto. 2023. S. 435–443. 18. ISBN 978-1-914587-83-2. Verfügbar unter: https://doi.org/10.26041/fhnw-7435