A Distinctive Approach to Increase Visibility in the transportation and distribution Market through Search Engine Optimization
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Authors
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Publication date
2021
Typ of student thesis
Bachelor
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11 - Student thesis
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Hochschule für Wirtschaft FHNW
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Brugg-Windisch
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SkyCell AG, Zürich
Abstract
Recently, a transportation and distribution firm launched a CRM website as a part of its strategy to increase brand awareness and consideration in the United States. While functional, the website has not been fully optimized. To ensure the transportation and distribution firm’s website attains high SERP rankings, an investigation of effective SEO strategies and any indexing issues that could affect the site’s visibility was warranted.
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English
Created during FHNW affiliation
Yes
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Review
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Citation
Kibui, J. (2021). A Distinctive Approach to Increase Visibility in the transportation and distribution Market through Search Engine Optimization [Hochschule für Wirtschaft FHNW]. https://irf.fhnw.ch/handle/11654/40874