Let me entertain you - the Influence of augmented reality on purchasing intention in e-commerce
dc.contributor.author | Beurer-Züllig, Bettina | |
dc.contributor.author | Rozumowski, Anna | |
dc.contributor.author | Klaas, Michael | |
dc.date.accessioned | 2024-04-17T10:14:13Z | |
dc.date.available | 2024-04-17T10:14:13Z | |
dc.date.issued | 2022 | |
dc.description.abstract | ||
dc.event | 55th Hawaii International Conference on System Sciences (HICSS) | |
dc.event.end | 2022-01-07 | |
dc.event.start | 2022-01-04 | |
dc.identifier.doi | 10.24251/hicss.2022.601 | |
dc.identifier.isbn | 978-0-9981331-5-7 | |
dc.identifier.uri | https://irf.fhnw.ch/handle/11654/43277 | |
dc.identifier.uri | https://doi.org/10.26041/fhnw-7242 | |
dc.language.iso | en | |
dc.publisher | University of Hawai'i at Manoa | |
dc.relation.ispartof | Proceedings of the 55th Hawaii international conference on system sciences | |
dc.rights.uri | https://creativecommons.org/licenses/by-nc-nd/4.0/ | |
dc.spatial | Honolulu | |
dc.subject.ddc | 330 - Wirtschaft | |
dc.subject.ddc | 005 - Computer Programmierung, Programme und Daten | |
dc.title | Let me entertain you - the Influence of augmented reality on purchasing intention in e-commerce | |
dc.type | 04B - Beitrag Konferenzschrift | |
dspace.entity.type | Publication | |
fhnw.InventedHere | Yes | |
fhnw.ReviewType | Anonymous ex ante peer review of a complete publication | |
fhnw.affiliation.hochschule | Hochschule für Wirtschaft | de_CH |
fhnw.affiliation.institut | Institut für Unternehmensführung | de_CH |
fhnw.openAccessCategory | Diamond | |
fhnw.pagination | 4933-4942 | |
fhnw.publicationState | Published | |
relation.isAuthorOfPublication | ed348601-d275-4845-8739-486fb8d921db | |
relation.isAuthorOfPublication.latestForDiscovery | ed348601-d275-4845-8739-486fb8d921db |
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