Digital Trust by Design: Principles and Implementation Model for Data-Driven Enterprises

Abstract

Data-driven enterprises (DDEs) depend on extensive data collection for their business models, yet face growing trust challenges. Current approaches remain reactive, treating digital trust (DT) as an afterthought through compliance initiatives or technical patches. Despite stringent regulations, organizations struggle with algorithmic opacity, complex multi-stakeholder data sharing, and cross-jurisdictional operations. This gap between legal compliance and genuine stakeholder trust leaves DDEs vulnerable to reputational risks and regulatory penalties while hindering collaborative innovation.