Financing digitalization of SMEs
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Authors
Author (Corporation)
Publication date
2021
Typ of student thesis
Bachelor
Course of study
Collections
Type
11 - Student thesis
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DOI of the original publication
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Publisher / Publishing institution
Hochschule für Wirtschaft FHNW
Place of publication / Event location
Brugg-Windisch
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Abstract
A Swiss IT company offering tailor-made software solutions to SMEs proposed a thesis to get more knowledge of their SME customers how they finance digitalization projects. The goal of this thesis is to demonstrate how SMEs approach, budget and in particular finance their digitization efforts. A parallel goal is to develop alternative solutions as a basis for decision-making on whether they should invest or further improve into their newly implemented business model offering complementary finance services.
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Subject (DDC)
330 - Wirtschaft
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Language
English
Created during FHNW affiliation
Yes
Strategic action fields FHNW
Publication status
Review
Open access category
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Citation
HELLER, Stephanie, 2021. Financing digitalization of SMEs. Brugg-Windisch: Hochschule für Wirtschaft FHNW. Verfügbar unter: https://irf.fhnw.ch/handle/11654/41052