Leveraging business model innovation for sustainability. Tentative principles to support true co-creation between students and SMEs

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Autor:in (Körperschaft)
Publikationsdatum
2022
Typ der Arbeit
Studiengang
Typ
04B - Beitrag Konferenzschrift
Herausgeber:in (Körperschaft)
Betreuer:in
Übergeordnetes Werk
Sustainable business model challenges. Economic recovery and digital transformation
Themenheft
DOI der Originalpublikation
Link
Reihe / Serie
Reihennummer
Jahrgang / Band
Ausgabe / Nummer
Seiten / Dauer
1087-1091
Patentnummer
Verlag / Herausgebende Institution
LUMSA University
Verlagsort / Veranstaltungsort
Rom
Auflage
Version
Programmiersprache
Abtretungsempfänger:in
Praxispartner:in/Auftraggeber:in
Zusammenfassung
Recent trends and challenges surrounding sustainability and digitalization have forced businesses to rethink their business models. Business model innovation for sustainability (BMIfS) aims to enable companies to better meet these challenges and to operate within planetary boundaries while ensuring their long-term success. Several authors have iterated the importance of co-creation and collaboration with multiple stakeholders for BMIfS. Educational settings can provide an ideal environment to engage multiple stakeholders collaboratively. However, the educational facet in supporting SMEs in meeting the challenges of BMIfS appears insufficiently addressed. In particular, the practical implementation of co-creative learning activities to strengthen students’ and businesses’ capabilities for BMIfS is weakly researched and developed. This paper contributes by addressing the challenges of true co-creation for BMIfS between students and SMEs in educational settings. Built on insights from two illustrative educational initiatives, several underlying causes for these challenges are discussed. Based on these observations and the authors’ experiences, seven tentative principles are presented to support the design of educational co-creative BMIfS with students and SMEs. For future research, the paper suggests taking design-based and longitudinal research approaches to improve education for sustainability resulting in better students’ and businesses’ capabilities for BMIfS as well as assessing its transformational impact for SMEs.
Schlagwörter
Fachgebiet (DDC)
330 - Wirtschaft
Projekt
Veranstaltung
7th international conference on new business models
Startdatum der Ausstellung
Enddatum der Ausstellung
Startdatum der Konferenz
23.06.2022
Enddatum der Konferenz
24.06.2022
Datum der letzten Prüfung
ISBN
979-12-210-1188-3
ISSN
Sprache
Englisch
Während FHNW Zugehörigkeit erstellt
Ja
Zukunftsfelder FHNW
Publikationsstatus
Veröffentlicht
Begutachtung
Peer-Review der ganzen Publikation
Open Access-Status
Closed
Lizenz
Zitation
VON KUTZSCHENBACH, Michael, Ananda WYSS, Maya HOVESKOG und Joakim TELL, 2022. Leveraging business model innovation for sustainability. Tentative principles to support true co-creation between students and SMEs. In: Laura MICHELINI, Anna MINÀ und Pierfrancesco ALAIMO DI LORO (Hrsg.), Sustainable business model challenges. Economic recovery and digital transformation. Rom: LUMSA University. 2022. S. 1087–1091. ISBN 979-12-210-1188-3. Verfügbar unter: https://irf.fhnw.ch/handle/11654/43192