Chances and risks associated with renaming the Freethinkers Association of Switzerland - An analysis of a potential name change

Abstract

The FAS has noticed that the term “Freethinker” (particularly the German translation "Freidenker") is becoming less understood by the public in recent years. Furthermore, there is confusion with other groups such as Free-masons, Free Churches, and, more recently, other groups with different ideologies than Freethinkers. All of these are reasons why the FAS has considered changing its name.